I have been an entrepreneur for as long as anyone around me can remember.

While most eight year olds were learning how to properly squeeze a lemon, I was managing four sales stands across my neighborhood in Yeruham, Israel.

When I turned twelve, I learned programming and developed my first website, I learned digital marketing (what was at the time simply SEO), where I became something of a legend selling shit stuff on internet.

After i dropped out from high school I started my way as a freelancer. It wasn’t long before I became obsessed with creating side projects.

In those years, I was a member of the Startupseeds organization, which aimed to promote the technological youth in Israel, and as part of the organization I participated in many professional conferences, met many key figures from the high-tech world and acquired more and more knowledge.

In the late 2000’s, as a teenager i began to recognize the importance of e-commerce and the internet; shortly thereafter, MindWay was born. I used the site to grow the project from a $25K business to a $700K business, and it was just the beginning.

In the spring of 2015, I launched MENKES Media, a new breed of agency that would help Fortune 500 companies find their social voices and build their digital brands through stories. The idea took hold – what started as a 1-person project 3 years ago has swelled to a 80+ person team in two different locations.

When I’m not spending time with my family, who mean everything in the world to me, I speak and share my experiences in business with people around the world, angel invest in startups, and randomly pop up on TV.

I have also found a passion for storytelling, and I am about to release my first book.